If you want to build a big, responsive, targeted list then this special step-by-step tutorial is for you. Just note that the tutorial is the free and a little more tedious way of creating an opt-in page. I recommend you use OptimizePress to create opt-in pages. It’s the fastest and easiest way in my opinion.
There are many ways of getting subscribers. If you want to get people to opt-in to your list without hesitation then you need, what we call, an opt-in page.
Basically an opt-in page forces the reader to opt-in to “find out more” — find out more about your product, receive a report, receive a download and so on. You need to do it a “special way”. I’ve seen so many people do it incorrectly which caused them to get very poor conversion rates.
What I’m about to reveal to you is the exact system I use to get conversions of 40-65%!
This secrets I’m about to reveal to you are proven to work. If you know how to follow simple step-by-step instructions, then this will be too easy for you.
So without further ado, here it is…
Step 1. Load up your HTML editor.
You may use programs like Office Frontpage, Macromedia Dreamweaver or NVU available free at http://www.nvu.com
Step 2. Insert a new table, about 600 pixels wide.
I read an article once that a table at 600 pixels converts well. People read better when content is wrapped and in blocks. Make sure your table is centered.
Step 3. Add your attention grabbing headline.
Your headline should have the following characteristics:
- Use quaotation marks at the start and end of your headline.
- Red in color.
- 18-24 pts in size.
The best headline to use it “Free Report Reveals How To ______”
The word “free” is the most powerful word in sales/marketing.Step 4. Add your sub-headline.
Your sub-headline should have the following characteristics:
- Dark blue or black in color.
- 14 pts in size
Step 5. Add a short introduction
You can simply address a specific problem in your area.Step 6. Add 4-5 short, sharp, bold and salivating bullet points
The more bullets the better. Make sure to focus on benefits, not features. Example – 500GB hard drive. That’s a feature. The benefit is that it will allow you to store more music, videos and documents so you don’t have to delete anything. Stress out the benefits, not the features.
Step 7. Add your call to action
Now your reader wants to know what to do next. This is where you tell them to fill in their first name and primary email address.Step 8. Copy & Paste the opt-in form.
Go to your autoresponder service/software and copy and paste the HTML code for the subscription box underneath your “call to action”.
Also add a note that their email is kept private and will never be used for spam.Step 9. Upload your opt-in page and its files to your server
Use a program like Filezilla to upload your webpage files to your server.Step 10. Watch your opt-ins soar!
To see a live example of an opt-in page using these steps, go to www.UnstoppableResults.com
Follow these 10 easy steps and you’ll see a big difference in the number of subscribers you receive.
If you want to create opt-in pages quickly & easily, I highly recommend a cool tool called OptimizePress. You can get it here.
Hi,
Thank you for writing this easy to follow tutorial on creating an opt-in page – would you consider adding this, and any others, to my website? This is a new website which is aimed at mutual co-operation – by helping Newbies with guides, best deals, honest reviews & tutorials etc.
Any contributors can add a link to their website + one other link.
Many thanks
Carole
http://www.softsellclub.com
Hello Aurelius,
Thanks for this wonderful article and congratulations for hitting the no. 1 on Google for the phrase “opt in page”
so Congratulations and I will be creating a new squeeze page just for testing your methods
Thanks again
Yours
Mohamed Hammad
Thanks, Mohamed!
Wow, I have wondered about opt-in design elements for a long time – right down to the font size. Looking at your optin pages I can see why they do so well. I just opted in to something of yours a minute ago.
I’m saving this blog post in a Word document for later reference.
Your site is one of the best IM sites ever, and you have such a cool name. Thanks for offering a lot of info and value.
~ Lillea
Thank you, Lillea! Glad you’re making use of it.
Thanks for your points in building the page. But it does not give the technical details as to how to upload it and see it in the website.
when i use FTP the message is possitive successfully uploaded. But i am unable to see it in the browser when i type http://www.managerialreporting.com/capture.html…... it is not working.
where did i go wrong?
Glad you liked it, Faiz.
Hi, thanks for this highly informative post. I am going to use it step for step to make my very own opt in page at http://freebonus4u.com. I hope that when you view this, I will already be finished with this page, and then you can see if you good post paid off, or if I messed up my first attempt, hehe. Thanks again for the great advice, it’s nice to see people adding some good value to the IM industry.
Thanks, Mohamed! )
Great guide on how to make a really good opt in… I was looking for a guide and haven’t found a good one til’ now…
Thanks
Hi,
I want to create an optin page for my website but I do not have HTML experience. Any websites that I can pay to create an optin page for my site?
Thanks Jay.
Zalfa – You can definitely find someone at http://www.warriorforum.com . They are very savvy when it comes to Internet marketing
Clean, simple and effective, this is a nice playbook for solid opt-in pages – fav’d for future reference.
Zalfa – if you read this. I send alot of my customers to Marcus Yong.
Here’s his link -> http://webmaster4hire.biz/
Thanks Bronson
thanks bro for the tips….
Great article, thanks for sharing. What are your thoughts on including video?
You absolutely can include video on your opt-in page. Just make sure to “tease” your visitor so they’re more inclined to opt-in to receive more.
Great job, enlightening and very helpful. Thanks for being there!
Will Smith, Managing Principal
Keystone Capital Associates, LLC